24/7 Fitness x Monopoly
Category:
Marketing Merchandise
Year:
2025
Role:
Art Director
Platform:
Adobe Suite
Category:
Marketing Merchandise
Year:
2025
Role:
Art Director
Platform:
Adobe Suite
Project Overview
Partnered with Monopoly to create an exclusive board game, overseeing full-process execution from visual design to manufacturing and delivery to boost member connection.
The Challenge
Strict adherence to Monopoly’s brand licensing guidelines was required while seamlessly integrating custom gym elements into game graphics and physical components.
The Solution
Crafted custom isometric graphics and metal tokens, maintaining precise communication throughout production to meet official standards and deliver premium quality.
Outcome
Successfully delivered the custom board game, driving high engagement and viral social media hype while deepening member loyalty and brand value.
24/7 Fitness x Monopoly
Category:
Marketing Merchandise
Year:
2025
Role:
Art Director
Platform:
Adobe Suite
Project Overview
Partnered with Monopoly to create an exclusive board game, overseeing full-process execution from visual design to manufacturing and delivery to boost member connection.
The Challenge
Strict adherence to Monopoly’s brand licensing guidelines was required while seamlessly integrating custom gym elements into game graphics and physical components.
The Solution
Crafted custom isometric graphics and metal tokens, maintaining precise communication throughout production to meet official standards and deliver premium quality.
Outcome
Successfully delivered the custom board game, driving high engagement and viral social media hype while deepening member loyalty and brand value.
